Oona Insurance Indonesia and ASTINDO West Java Partner to Strengthen Protection for All Inbound and Outbound Travelers

– Residents of West Java have recorded more than 180 million national/domestic trips, averaging around 18 million trips per month

– Oona Insurance Indonesia partners with ASTINDO West Java to enhance travel protection for visitors to Indonesia

– This partnership provides financial protection against illness, high-risk activity accidents, lost baggage, and trip disruptions while traveling

The partnership between Oona Insurance Indonesia and ASTINDO West Java marks the beginning of a collaboration between an insurer and travel agencies 

Jakarta, 11 December 2025 – OONA Insurance Indonesia has officially partnered with the Indonesian Travel Agents Association (ASTINDO) West Java (Jabar) to strengthen comprehensive travel protection for both inbound visitors and outbound travellers originating from the province. This collaboration reinforces OONA’s commitment to making comprehensive travel protection more accessible through trusted travel-agent channels. 

West Java is the most populous province in Indonesia, home to 50.34 million residents (BPS, H1 2025), and consistently records the highest number of outbound journeys. From January to October 2025, residents of West Java made over 180 million domestic trips, averaging 18 million trips per month. With travel activity at this scale, the need for seamless, reliable travel protection has never been more critical.

According to Julien Pierre Combaret, Director of OONA Insurance Indonesia, this partnership leverages the trust placed in travel agents to deliver accessible travel protection for their clients. “We recognize that travel agents are trusted decision-makers for travelers. By seamlessly embedding OONA’s comprehensive protection from the trip-planning and booking stage, we ensure that adopting travel insurance becomes easier, faster, and truly aligned with travelers’ needs,” Julien said.

OONA Insurance Indonesia offers a complete protection package for both domestic and international trips, including coverage for international visitors traveling within the province. The coverage includes medical expenses, emergency situations, and loss of baggage or other personal belongings. OONA also provides international travel insurance that meets Schengen visa requirements.

This partnership was marked by the signing ceremony held in Bandung, attended by Julien P. Combaret, Director of OONA Insurance Indonesia, and Joseph Sugeng Irianto, Chairman of ASTINDO West Java, along with leaders from various travel agencies across Bandung.

“We always recommend insurance to all our clients because it is a fundamental part of travel planning. Our priority is to ensure that travelers can enjoy their trips safely and with peace of mind, whether they are visiting Indonesia or traveling abroad. We recommend OONA Insurance because of its comprehensive benefits, tailored coverage, and affordable premiums,” said Joseph Sugeng Irianto, Chairman of ASTINDO West Java.

Through this partnership, inbound travel insurance facilitated directly by ASTINDO-affiliated agents provides financial protection against risks such as illness, accidents during high-risk outdoor activities (such as trekking or diving), lost baggage, and trip disruptions while in Indonesia. This integrated approach ensures that international travelers can enjoy Indonesia’s natural beauty and major cities safely and without unexpected risks.

This collaboration with ASTINDO West Java marks the first step toward broader nationwide cooperation. “OONA will continue signing partnerships with ASTINDO chapters in other provinces to expand inclusive travel protection across Indonesia,” Julien concluded.

Oona Insurance Indonesia Sees 400% Jump in International Travel Protection as Indonesians Gear Up for Year-End Holidays

– Oona Insurance Indonesia has recorded a more than 400% increase in travel insurance purchases from January to October 2025 

– In contrast, the Central Statistics Agency (BPS) data in July 2025 shows a year-on-year decline of 5.24% in outbound travel by Indonesian

– Europe (Schengen countries), Japan, Singapore, and Malaysia are among the top destinations driving this increase

Indonesian travellers are becoming increasingly aware of the importance of travel insurance when going abroad.

Jakarta, 20 November 2025 – Oona Insurance Indonesia is seeing a surge in demand for international travel protection as more Indonesians plan year-end holidays abroad. The rise reflects a growing awareness of the need for reliable, comprehensive coverage, not just the cheapest option, when traveling overseas.

Oona Insurance Indonesia has recorded a more than 400% increase in travel insurance purchases year-to-date (January–October 2025) compared to the same period in 2024. Meanwhile, data from the Central Statistics Agency (BPS) in July 2025 shows a year-on-year decline of 5.24% in outbound travel by Indonesian residents compared to July 2024. This indicates that even as international travel shows a downward trend, more Indonesians are prioritizing reliable protection against unforeseen risks when traveling abroad.

Top destinations driving this surge include Europe (Schengen countries), Japan, Singapore, and Malaysia, where Oona’s products are tailored to meet local and international requirements.

Oona’s International Travel Insurance covers key travel concerns such as emergency medical expenses, flight delays, baggage loss, and trip cancellations, helping travelers enjoy worry-free holidays. Through its partnership with VFS Global, travelers applying for a Schengen visa can also purchase compliant insurance directly at visa centers which makes the process faster and easier.

“As we head into the peak holiday season, our goal is simple; to help Indonesians travel with confidence,” said Prashant Shetty, Chief of Marketing Officer Oona Insurance Indonesia. “We want customers to focus on experiences, not worries. Reliable protection makes all the difference.” Prashant concluded

Tesla Partners with Oona Insurance to Provide One-Year Comprehensive Coverage for Model Y

Tesla Partners with Oona Insurance to Provide One-Year Comprehensive Coverage for Model Y

Manila, Philippines Oona Insurance Philippines has partnered with Tesla to provide one year of comprehensive coverage for all new Model Y vehicles delivered in the Philippines. 

 

Enhancing value through strategic partnership, Tesla has come with Oona, one of its preferred insurers, to redefine the modern driving experience in the Philippines. As the demand for electric vehicles continues to rise, sales reached 18,439 units in the first eight months of 2025, accounting for 6 percent of the industry’s total sales, according to the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) and the Truck Manufacturers Association (TMA)

 

With Tesla leading the battery electric vehicle segment at more than 2,000 units sold, this partnership underscores a shared commitment to supporting the country’s growing EV ecosystem and empowering Filipino motorists to confidently embrace electric mobility backed by trusted coverage.

 

“Insuring an electric vehicle isn’t just about tapping into a trend, it’s about enabling a more sustainable future through insurance that’s as innovative as the cars themselves,” said Ninoy Rollan, CEO of Oona Insurance Philippines. “EVs present a different risk profile, and we’re committed to understanding that deeply, from pricing to certified repair partners, so protection truly keeps pace with progress.”

Through this partnership, Tesla facilitates policy activation with Oona Insurance at the point of delivery, ensuring a smooth handover from purchase to protection. Owners enjoy comprehensive cover for 12 months from release date, backed by Oona’s digital claims service and 24/7 roadside assistance nationwide.

 

Coverage begins upon vehicle release and remains valid for 12 months, with Tesla facilitating policy activation in partnership with Oona Insurance to ensure a smooth and secure handover from purchase to protection.

 

Avail the comprehensive insurance with your purchase of Tesla’s Model Y. For further details please visit your nearest Tesla showroom.

Oona Insurance Unveils Flagship Health Plans Offering International and Local Coverage Tailored to Filipino Families

Seamless digital access, preventive care and world-class protection for the evolving needs of Filipinos.

Health Launch

Manila, Philippines, October 2, 2025Oona Insurance, one of the Philippines’ fastest-growing general insurers, has launched two flagship health products: Global Shield, an international plan with worldwide coverage of up to USD 2 million for globally mobile Filipinos and Purple Shield, a premier peso-based plan with up to ₱5 million in local coverage for families seeking exceptional care close to home.

The launch took place on October 1 at the Manila Marriott Hotel in Pasay City, attended by media, partners and industry leaders. The event featured a talk by award-winning actress and wellness advocate Jodi Sta. Maria, who spoke on “Wellness: The Investment You Can’t Ignore”, highlighting the growing importance of prevention and holistic care which is in line with Oona’s mission to support both treatment and wellness.

Health Launch

 

Meeting Evolving Needs with Global Shield and Purple Shield

With medical costs rising faster than incomes and families demanding better private care, Oona’s new plans provide meaningful choice:

 

– Global Shield: An international flagship plan for globally mobile Filipinos, offering access to leading hospitals and specialists worldwide, including competitive rates for options to seek treatment in Singapore and across the region.

– Purple Shield: A premier peso-based plan for Filipino families seeking comprehensive, affordable protection at home.

 

Together, these plans move beyond the one-size-fits-all model of traditional insurance. By offering both international and local options, Oona ensures Filipinos can access protection that is flexible, relevant and comprehensive.

Last year, Oona entered health protection with critical illness insurance. The launch of Global Shield and Purple Shield expands its spectrum of health products and reinforces its commitment to long-term, comprehensive protection for Filipino families.

 

Digital-First, Customer-First

What sets Oona apart is not only coverage, but its customer experience. Its digital-first platform makes every step faster and simpler through:

– Instant quotes and same-day policy issuance for eligible applicants

– Real-time claim tracking with transparent summaries

– Online access to policy details, utilization and claims

– Paperless onboarding with e-signatures

– Fully digital overseas claims for faster reimbursement

This end-to-end ecosystem delivers faster, clearer, and more convenient protection which sets a new benchmark for health insurance in the Philippines.

 

Leadership Perspectives

“The Philippines is ready for a new standard in health protection. Rising medical costs and changing lifestyles demand solutions that go beyond the basics, offering quality, choice and confidence,” said Abhishek Bhatia, Founder and Group CEO of Oona Insurance. “With Global Shield and Purple Shield, we are reimagining healthcare for Filipinos and delivering world-class coverage, seamless digital access and peace of mind, whether at home or anywhere in the world.”

 

“For Filipinos, protection isn’t just about covering hospital bills. It’s about staying healthy and caring for the whole family,” said Ninoy Rollan, CEO of Oona Philippines. “That’s why we go beyond treatment to include preventive and wellness benefits like check-ups, vaccinations, mental health support, and telemedicine. Health protection must be holistic in order to provide everyday peace of mind for Filipino families.”

 

Accessible Care, Anytime, Anywhere

Through partnerships with MediLink and Doctor Anywhere, Oona members enjoy cashless transactions across 650+ hospitals and clinics nationwide, 24/7 access to 750+ doctors online, and the freedom to consult their preferred international health practitioners.

Global Shield and Purple Shield reflect Oona’s vision to make health protection accessible, digital and family-first, giving Filipinos the confidence that with the right shield, nothing holds them back. 

They are now available through Oona Philippines and its network of insurance advisors and partners. For more information, visit https://myoona.ph/all-product/health-insurance/

Oona Insurance Indonesia Records 67% Profit Growth, Cementing Its Position Among the Top 10 Motor Vehicle Insurers

– Oona Insurance Indonesia has secured a position among the Top 10 motor vehicle insurers in Indonesia, based on the Q2 2025 industry report by the Indonesian General Insurance Association (AAUI).

– Oona recorded a 67% increase in profit in the third quarter of 2025, with Gross Written Premium (GWP) growth rising 16% year-on-year (YoY) compared to the same period last year.

 Oona Insurance Indonesia strengthens its position in the general insurance industry through digital innovation and sustainable growth

Jakarta, 30 October 2025 – Just three years after its launch, Oona Insurance Indonesia, a leading digital general insurer in Indonesia, has become one of the country’s Top 10 motor vehicle insurers. The digital-first insurer has quickly cemented its market position and is now accelerating growth across all segments as it strengthens its multi-line expansion strategy. 

Our performance this year and becoming a top 10 insurer for motor vehicle is testament to a good strategy executed really well. It’s gratifying to see all our tech investment and claims excellence driving customer satisfaction as well as a great set of numbers. We are positioned really well to capture future growth across products and channels,” said Abhishek Bhatia, Founder and Group CEO of Oona Insurance Group

The company reported a 67% increase in profit in the third quarter of 2025, reflecting disciplined underwriting and operational efficiency. Gross written premium growth in Q3 rose by 16% year-on-year, more than double the industry average. Oona expects continued double-digit growth by the end of the year, supported by strong performance in motor and steady momentum across retail lines. 

“Motor insurance remains Oona’s core strength and growth engine, a segment that continues to build deep customer trust,” said Vincent C. Soegianto, CEO and President Director of Oona Insurance Indonesia. “We’ve built this business on strong fundamentals, not quick wins. Our focus now is to grow faster across all product lines while keeping protection simple, reliable, and built to last,” 

Oona has also established a leadership position in the emerging field of electric vehicle insurance, supported by specialized repair networks and tailored pricing models. In the first half of 2025, Oona’s EV portfolio grew more than sevenfold compared to the same period last year – a clear sign of rising consumer confidence in its EV protection offerings.

Powered by Oona’s proprietary technology ecosystem, the company delivers protection seamlessly across all customer touchpoints, from embedded insurance offered through API integrations with partners to retail products like travel, motor, and health plans available on myoona.id. Together, these platforms make protection simple, accessible, and effortless for both customers and partners.

Oona Insurance Indonesia now protects over a million customers across embedded, digital, and traditional channels. Direct-to-consumer sales have also surged, with new policy issuances more than tripling compared to the same period last year.

Recent partnerships include Green SM, where Oona Insurance Indonesia embeds Personal Accident and lost item cover within the eco-mobility app, and VFS Global, where it provides Schengen-compliant travel insurance at visa application centres.

As OONA Insurance Indonesia continues to grow, its focus remains on building protection that evolves with customers’ needs to ensure that it stays relevant. The company’s strengthened bottom line is testament of our focus and positions the company well for continued profitable growth in 2026 and beyond.

 

Oona Insurance Partners with VFS Global to Further Simplify Visa Applications with Onsite Schengen-Compliant Travel Insurance

–  Oona Insurance partners with VFS Global to offer
Schengen-compliant travel insurance at visa centers

– Travel insurance is mandatory for Schengen visas
(min. €30,000 / Rp540 million coverage)

– Schengen policy sales grew in Q1 2025, driven mainly by individual travelers

Official Launch of the Strategic Partnership between Oona and VFS Global

Jakarta, 21 October 2025 – Oona Insurance Indonesia has announced a strategic partnership with VFS Global, the world’s largest visa outsourcing and technology services specialist for governments, to make visa applications more seamless for Indonesian travelers. Through this collaboration, applicants can now purchase Schengen-compliant travel insurance directly at VFS Global visa application center. 

A common challenge for travelers is finding the right travel insurance which is often a mandatory requirement for visa approval, particularly for Schengen countries. By integrating Oona’s compliant travel insurance into the VFS Global application process, applicants can secure the necessary coverage while submitting their visa documents, ensuring a smooth and confident submission. 

“At Oona, we are dedicated to helping people by removing complexity from their preparation, especially when specific requirements like travel insurance are involved,” said Vincent C. Soegianto, Chief Executive Officer (CEO) and President Director, Oona Insurance Indonesia. “This partnership allows us to deliver essential protection right where travelers need it most, making the experience more seamless and reassuring, so they can focus on planning their journey.”

Travel insurance is a mandatory requirement for visa applications to the Schengen Area’s 27 member states, which require policies with at least €30,000 (around Rp540 million) in medical coverage and repatriation.

Recent data from OONA shows that Schengen travel insurance purchases grew significantly in Q1 2025 compared to the same period in 2024, underscoring the rising demand for international travel protection. Individual travelers accounted for more than 70% of these purchases, reflecting Indonesia’s growing outbound mobility for both leisure and business travel.

This soaring demand is further amplified by structural shifts in the travel landscape, including the addition of new countries to the Schengen Area, and regulatory changes like the new “Visa Cascade” policy launched in July 2025—which significantly simplifies obtaining multi-entry visas for up to 5 years. These factors collectively underscore the opportune timing of OONA’s partnership with VFS Global.

“As the year-end holiday season approaches, this partnership enables us to support travelers with more comprehensive and streamlined visa experiences, Vincent added. “For consumers, it provides a single touchpoint that reinforces their trust in Oona as a reliable travel partner.”

The partnership is now available at VFS Global Visa Application Centre,  Kuningan City Mall (1st floor), Jakarta.

Oona Insurance Collaborates with Green SM to Offer Passengers Protection Against Lost Items and Accidents

–  Oona Insurance Indonesia introduces passenger insurance priced at IDR 1,000 as an add-on for Green SM electric taxi users

– This feature offers coverage of up to IDR 350 million for accidents and up to IDR 1 million for loss of personal belongings

– The partnership between Green SM and Oona Insurance Indonesia underscores their shared commitment to ensuring passenger comfort, safety, and comprehensive protection

Vincent C. Soegianto, CEO and President Director of Oona Insurance Indonesia, together with Deny Tjia, Managing Director of Green SM Indonesia, following the signing of the Memorandum of Understanding between Oona Insurance Indonesia and Green SM

 

Jakarta, 2 October 2025 – Oona Insurance Indonesia has partnered with Green SM, a pioneering all-electric ride-hailing service, to offer GreenCare insurance for Green SM passengers. Oona’s insurance is available as an affordable add-on for just Rp1,000.

“At Oona, our mission is simple and that is to make protection accessible for everyone. This collaboration with Green SM embodies that commitment, transforming essential personal protection from a niche offering into an integral, affordable part of daily urban life for millions of Indonesians,” said Vincent C. Soegianto, CEO and President Director of Oona Insurance Indonesia. “By meeting people right within their daily ride-hailing app—we are ensuring that essential protection is a seamless part of everyday life. Our goal is to ensure every passenger can move through their day confidently, knowing they are reliably covered.

GreenCare is a joint effort by Green SM and Oona Insurance to transform the ride-hailing and taxi industries by focusing on passenger safety through accessible and reliable personal insurance. In other words, Green SM passengers are protected from the moment they enter the taxi, throughout their trip, until they arrive at their destination.

To use the GreenCare feature, passengers simply tap the “Request Invoice & Add-ons” button after selecting their destination, then choose the “Rp1,000 Insurance” option when booking the ride. The coverage will then be automatically applied to their journey.

“This additional feature offers up to Rp350 million in accident coverage and up to Rp1 million for personal belongings stolen, providing peace of mind and protection from unexpected risks during the trip,” added Vincent.

Green SM, a leading taxi company from Vietnam, launched operations in Jakarta in December 2024 and has quickly expanded to Makassar and Bekasi in less than a year. Operating a fully electric fleet, Green SM combines eco-friendly transportation with a comfortable and affordable travel experience. Each vehicle meets the highest quality standards and is equipped with advanced safety features designed to maximize passenger protection. This includes emergency buttons for both drivers and passengers, smart sensors, and AI-powered real-time anomaly detection. GPS-based trip tracking provides an extra layer of security, making every ride especially safe for seniors, women, and children. 

“At Green SM, ensuring passengers travel comfortably and safely is our top priority. The partnership with Oona Insurance Indonesia not only reinforces this commitment but also marks a strategic move toward setting a new standard in Indonesia’s ride-hailing industry. We believe every passenger deserves a comfortable journey and the peace of mind knowing they are protected against various potential risks on the road,” said Deny Tjia, Managing Director of Green SM Indonesia.

Since the launch of GreenCare on the Green SM app, there has been strong and growing adoption from passengers. “This response reaffirms that customers value both safety and innovation, and it motivates us to continue innovating services that set new benchmarks for secure, sustainable, and high-quality urban mobility,” added Deny.

Oona Insurance & Doctor Anywhere: A New Digital Health Era

Oona × Dr Anywhere Digital Partnership

The Oona Insurance & Doctor Anywhere partnership introduces a new standard for digital health insurance in the Philippines. By integrating Doctor Anywhere’s telehealth network, Oona transforms traditional coverage into a proactive, technology-first health ecosystem. Members gain instant access to primary care, specialists, mental health support, digital prescriptions, home medication delivery, and medical records, making healthcare more accessible, convenient, and preventive for Filipino families.

Oona Insurance & Doctor Anywhere: Redefining Digital Health Insurance in the Philippines

Oona Insurance has partnered with Doctor Anywhere, Southeast Asia’s leading digital healthcare platform with 4.5M+ users and 3,600+ licensed medical professionals, to deliver seamless telehealth services across Oona’s Global, Purple Shield, and newly launched health plans. This collaboration brings world-class digital healthcare directly to Filipino policyholders anytime, anywhere.

Oona’s Strategic Vision: Beyond Traditional Health Insurance

This partnership marks a major shift in how health insurance in the Philippines is delivered. While most insurers remain reactive by supporting members only after a medical event, Oona is building a proactive, technology-first healthcare ecosystem grounded in prevention, accessibility, and everyday convenience.

By integrating Doctor Anywhere’s digital infrastructure, Oona transitions from a traditional insurer into a comprehensive health partner, giving members instant access to medical care without geographic limitations or long waiting times.

Creating Unique Customer Value: The Oona Advantage

1. Instant Healthcare Access as a Core Benefit

Oona members receive more than financial protection; they gain 24/7 access to primary care doctors and 17+ specialist categories, including Cardiology, Dermatology, OB-Gyne, Pediatrics, Psychiatry, and Oncology. This telehealth access is fully embedded in Oona’s plans, ensuring immediate and actionable medical support whenever it’s needed.

2. Eliminating Healthcare Friction for Modern Filipinos

Busy professionals, parents, and frequent travelers often struggle to find time for hospital visits. Oona removes this barrier through:

– 30-second average doctor pickup times

– Home medication delivery

– Digital medical records securely stored in-app

This model makes healthcare fit naturally into everyday life, eliminating common friction points that prevent Filipinos from seeking timely care.

3. Preventive Care That Reduces Long-Term Costs

By making consultations fast and accessible, Oona encourages early treatment and proactive medical checks instead of emergency-driven care. This leads to:

– Better long-term health outcomes

– Fewer unnecessary hospitalizations

– More sustainable claims management

It’s a win-win for members and the insurer, supporting a healthier and more resilient policyholder community.

4. Differentiation in a Crowded Market

As many insurers continue offering standard coverage, Oona positions itself as the most digitally advanced health insurer in the Philippines. For consumers searching for “best health insurance Philippines”, “telemedicine coverage”, or “digital healthcare benefits”, Oona delivers a solution designed for modern, mobile-first lifestyles convenient, connected, and always accessible.

Why This Partnership Matters for Philippine Healthcare

The Philippine health insurance landscape has long been transactional: customers pay premiums, file claims, and wait for reimbursement. Oona is redefining this model by making healthcare delivery an integrated part of the insurance experience.

This strategy directly addresses critical pain points:

– Limited access in remote or underserved regions through teleconsultations

– Time poverty among working Filipinos unable to commit to long hospital queues

– Mental health stigma, addressed through discreet online psychology sessions

– Medication adherence, supported by home delivery and digital prescription management

Through these solutions, Oona doesn’t just insure health, it actively improves it.

The Future of Health Insurance Starts Now

The Oona Insurance & Doctor Anywhere partnership represents more than a collaboration, it’s a fundamental reinvention of what health insurance should be in the Philippines. For Filipino families seeking affordable digital health coverage, expats needing global access, or companies upgrading employee benefits, Oona offers a unique value proposition; comprehensive protection backed by instant, high-quality medical care.

Oona isn’t just covering healthcare costs, Oona is making healthcare happen.

This is the difference between traditional insurance and the future Oona is building today.

Oona Insurance Sets Sights on Thailand and Vietnam as Regional Growth Accelerates

Oona Insurance Sets Sights on Thailand and Vietnam as Regional Growth Accelerates

 

Oona Insurance is accelerating its Southeast Asia expansion, preparing to enter Thailand and Vietnam as rising incomes fuel demand for digital, affordable protection. Already profitable in Indonesia, Oona continues to roll out tech-driven micro-insurance and modular health plans. With a young, digital-first population and evolving regulations, the region offers strong growth potential amid increasing industry consolidation.

Oona Insurance Sets Sights on Thailand and Vietnam as Regional Growth Accelerates

Oona Insurance is gearing up for its next phase of expansion in Southeast Asia, driven by rising incomes, shifting consumer habits, and the region’s growing appetite for accessible, tech-enabled insurance.

According to The Business Times, Oona Group CEO Abhishek Bhatia shared that the company is preparing to enter Thailand and Vietnam, complementing its current presence in Indonesia and the Philippines. These markets are approaching the US$5,000 per capita income milestone, a level historically associated with a surge in demand for financial products, including insurance.

In the last two years, Oona has already achieved profitability in Indonesia by leveraging technology and rolling out micro-insurance products, such as low-cost cancer coverage and cyber insurance for bank transactions. This approach reflects Oona’s broader mission to “rethink and reimagine” traditional insurance by simplifying products and offering modular coverage for specific conditions like cancer, stroke, and heart attack.

The company also sees significant potential among Southeast Asia’s young and digitally savvy population, who tend to purchase insurance earlier in life and are more open to tech-enabled, embedded insurance solutions.

While growth opportunities are strong, the region’s insurance landscape also faces challenges, particularly rising claims costs and stricter regulations aimed at improving industry discipline. These dynamics may drive further consolidation across the sector.

To dive deeper into Oona Insurance’s regional strategy, market outlook, and insights from CEO Abhishek Bhatia, read the original article here.

Oona Insurance Indonesia Reports Significant Shift in Vehicle Insurance Trends

–  Millennials continue to dominate the market, accounting for 70% of total vehicle insurance share, supported by ownership trends and mandatory TPL on financed vehicles.

– Seamless digital access and service convenience are key reasons behind Gen Z’s growing interest in vehicle insurance.

Vehicle insurance sales among Gen Z are on the rise, while millennials continue to dominate the market

Jakarta – 12 August 2025. In an era defined by rapid digital transformation and evolving consumer behaviors, the Indonesian automotive and insurance sectors are experiencing a period of significant change. As digital connectivity becomes more integral to daily life, financial habits are adapting, leading to new dynamics in how individuals seek and secure protection for their assets. It is within this landscape of shifting preferences and increased digital fluency that Oona Insurance Indonesia observes compelling trends among different generational cohorts regarding vehicle insurance.

While the overall car sales in Indonesia have recently experienced a modest decline—with data from the Association of Indonesia Automotive Industries (Gaikindo) showing 390,467 cars sold in the first half of 2025, a 9.7% dip from the same period last year—digital insurer Oona Insurance Indonesia recorded a standout trend: a sevenfold increase in vehicle insurance purchases by Gen Z (born 1997–2012) in Q1 2025 alone.

“During the first quarter of this year, we saw a sharp rise in vehicle insurance sales among Gen Z customers. This indicates a growing awareness and proactive approach to protection within this cohort,” said Iwan Kurniawan, Chief of Investment and Strategy. “However, in aggregate terms, Millennials still lead the overall vehicle insurance market, accounting for 70% of total vehicle insurance share at Oona.”

Millennials often exhibit higher rates of vehicle ownership and may have more established financial responsibilities, which traditionally position them as leaders in the vehicle insurance sector. Regulatory frameworks, such as the mandatory third-party liability (TPL) coverage under Indonesia’s P2SK Law (Law No. 4 of 2023), also play a role, impacting purchasing behaviors across generations.

So, what is driving Gen Z’s notable surge in insurance adoption? “Increased awareness and significantly easier access are key factors,” Iwan added. “At Oona, we’ve focused intently on delivering a smooth, digital-first experience. Our platforms make it simple for customers to buy insurance, get roadside assistance, access partner workshops, and file claims—all conveniently online, anytime, from anywhere.”

This emphasis on convenience and digital accessibility strongly resonates with Gen Z, who represent Indonesia’s largest generational group, comprising approximately 27.94% of the population, or roughly 74.93 million people (Badan Pusat Statistik). Their purchasing behavior is heavily shaped by digital platforms and social media, fostering expectations for speed, transparency, and simplicity in all their brand engagements. For young professionals like Rama (25), a digital-native Oona customer, this experience is crucial: “If something happens to my car, I want to sort it out quickly and digitally, from claim submission to resolution. Oona makes that possible.”

With Gen Z now driving a new wave of expectations for digital-first financial services, Oona Insurance is doubling down on delivering seamless, fully digital experiences that meet this generation precisely where they are: online, on-demand, and on their terms.